UK based Italian composer, multi-instrumentalist and visual artist Giancarlo Erra started his career in 2005 with one man studio project Nosound. In 2008 Erra signed the project to the acclaimed UK based experimental label Kscope and moved to the UK to establish and expand his career. Being both writer and producer, his music inventively combines ambient electronic and soundtrack elements often arranged in a minimalist serial format with post-rock influences when with his band. He has released several acclaimed albums, collaborated with prominent artists, and played important stages across Europe. Over the years his music left behind the rock elements and moved towards more contemporary and electronic influences. Ends represents Erra’s first full-blown foray into contemporary classical/minimalist and electronic music. Alongside his creative work, Erra is a founder and creative technologist. He has launched several acclaimed platforms and projects, including social-media AI Tweetify It, used by over 8,000 creators and professionals, and Audio Shapes, a sound design neural network. He is the Lead AI Consultant at Altaire, a UK-based innovation consultancy working with government bodies and top-tier enterprises. His work bridges creativity, software engineering and strategy, often focusing on AI and automation. He’s an international public speaker and organiser of AI workshops and hackathons for businesses.